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Amar SMS

Guides

Bulk SMS guides for Bangladesh

Straight answers to the questions businesses ask before they send: what to choose, what it costs and how to get started. Written by the Amar SMS team with real numbers.

Guides

Quick answers

  • What is bulk SMS?

    Bulk SMS means sending one text message to many mobile numbers at once, from a web dashboard, an Excel upload or an API. Businesses in Bangladesh use it for order updates, OTP codes, alerts and offers. It reaches every operator and every phone, with no internet or app needed, and costs from ৳0.29 per SMS.

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  • What is the difference between masking and non-masking SMS?

    Masking SMS shows your brand name, such as “AmarShop”, as the sender. Non-masking SMS arrives from a regular number. Masking needs a free sender ID approved by the operators and costs from ৳0.49 per SMS; non-masking needs no registration and starts at ৳0.29. Use masking where trust matters and non-masking for large, low-cost sends.

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  • How many characters are in one Bangla SMS?

    One Bangla SMS holds up to 70 characters. Longer messages are split into parts of 67 characters, so 2 SMS carry up to 134 characters and 3 SMS up to 201. English (GSM-7) SMS hold 160 characters, or 153 per part. A single Bangla letter or emoji turns the whole message into a 70-character Unicode SMS.

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  • What should a good business SMS in Bangla look like?

    A good business SMS says one thing, names the sender and fits in a single SMS: 70 characters in Bangla or 160 in English. Put the key fact first (order number, code, date), add one action or link, and sign with your brand. The 14 templates below follow these rules and show their exact character count.

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  • How do I get a masking sender ID in Bangladesh?

    To get a masking sender ID in Bangladesh, pick a sender name of up to 11 English letters or numbers, submit it with your NID and a valid trade license through your SMS provider, and wait for the mobile operators to approve it, usually within a few working days. Registration is free with Amar SMS, and masking SMS then costs from ৳0.49 per SMS.

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  • How do I choose a bulk SMS provider in Bangladesh?

    Compare providers on nine points: a published per-SMS price, what the rate includes (MNP, setup, masking fees), delivery to all five operators, real-time delivery reports, a documented API, Bangla support, easy top-up, SMS validity and a free test. Then send the same test message through each shortlisted provider before buying volume.

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